The Numbrrrz Story: How We Started

The idea for Numbrrrz started in a drugstore, staring at the back of a lip balm tube. The ingredient list was long, confusing, and full of words that required a search engine to understand. Petroleum, parabens, synthetic fragrances, artificial colors. For something that goes on your lips, it seemed like an awful lot of chemistry for a product that should be simple.

That frustrating moment sparked a question that became an obsession: what would lip balm look like if it were made with only the ingredients that actually matter? We started researching, testing, and formulating. We spoke with dermatologists, chemists, and organic farmers. We tested countless combinations and ratios. And eventually, we landed on a formula that was both remarkably simple and genuinely effective: organic coconut oil, organic jojoba oil, organic beeswax, and vitamin E.

The early days were scrappy and hands-on. We made small batches in our kitchen, tested them on friends and family, and refined the formula based on real feedback. The response was immediate and enthusiastic. People loved how their lips felt, they loved reading an ingredient list they actually understood, and they loved that every ingredient was organic and purposeful. Word spread, small orders turned into bigger ones, and Numbrrrz was born.

The name Numbrrrz came from two things we care about: numbers and simplicity. Four ingredients. That's the number that defines us. We wanted a name that felt playful but pointed, a reminder that what matters most can be counted on one hand. The extra letters? That's just personality.

Today, Numbrrrz offers five scent options and serves customers across the country. But our mission hasn't changed since that day in the drugstore. We still believe lip balm should be simple, clean, and honest. Every tube we make reflects that belief, and every ingredient inside earns its place. No fillers, no compromises, no unnecessary complexity.